Jordan Beckner Named Supplier of the Year by FLMA

From: Florida Restaurant and Lodging Association

DESTIN, FL – On Tuesday evening, the Florida Restaurant and Lodging Association (FRLA) honored its 2025 Hospitality Stars of the Industry Hall of Fame Winners during an evening gala at the Henderson Beach Resort. The 2026 FRLA Board Executive Committee and 2026 Chairman of the Board, Greg Cook of The Ritz-Carlton, Amelia Island, were also sworn in at the event.

“It is a privilege to honor those whose lifelong dedication has defined excellence in Florida’s hospitality industry,” said Carol Dover, President and CEO of the Florida Restaurant and Lodging Association. “FRLA’s 2025 Hall of Fame inductees have shaped and strengthened our industry through decades of leadership, vision, and innovation. With more than 140 years of combined service, their legacy of excellence continues to inspire and set the standard for future generations of hospitality professionals. Congratulations to our outstanding Hall of Fame winners!”

 Supplier of the Year: Jordan Beckner – FiberBuilt Umbrellas, Pompano Beach

Jordan Beckner is the founding partner and President of Sales of FiberBuilt Umbrellas and Cushions. He graduated from Northwood University with his bachelor’s degree and earned an MBA from the South University in Savannah, Georgia.

Since 2000, when he and Paul Knapp founded FiberBuilt Umbrellas, Inc., he has been an enthusiastically engaged member of the hospitality industry. He has served on the Board of Trustees for the American Hotel & Lodging Association’s Educational Foundation, as a member of the Florida Restaurant & Lodging Association’s Marketing & Allied Member Council, on FRLA’s Educational Foundation Board, as a board member of the Culinary and Hospitality Academy at Forest Hill Community High School in Wellington, and as co-chair of the Suppliers’ Council of the American Resort Development Association.

Jordan and his wife JoAnne have been married 36 years. They have two adult children and four grandchildren.